Archive for Small Business

Coffitivity.com
What is it?  According to their site, research shows that it’s hard to be creative in a totally quiet space. And, a very loud environment is also not beneficial.
But, a background like a coffee shop where there’s an background that’s a mix of “calm and commotion” is the perfect environment to think clearly and get stuff done.
Coffitivity is simply the background noise that you can play in your headset when the environment around you is less than ideal for working in.
Where you can find it: http://coffitivity.com

Unstoppable Productivity Software.
What is it? The Unstoppable Productivity Software works around the premise of keeping you totally focused for a set period of time. You set the amount of time that you want to write, say 45 minutes. Then the time goes off and you know it’s time to get up and grab some water and check on the dogs. Sit back down and repeat the process. The software keeps you accountable to yourself to get your to do list done in a fraction of the time.
Where you can find it:  http://coachglue.com/tools/unstoppable-productivity/

Fiverr
What is it? Fiverr is a marketplace where you can find people who will do just about anything for five bucks.
How can it help you to be more productive? The next time you need a graphic made (and you don’t have a graphics person to work with) –  don’t try to figure it out on your own, go to Fiverr. Need a video edited or an audio transcribed, just head to Fiverr.
Where you can find it: http://fiverr.com

Lumosity – Brain Training
What is it?  Lumosity is a free online resource to help you to increase your memory, your brain’s speed and flexibility, and your overall problem solving capabilities.
And, it’s fun. Plus, you can use their app to play the brain games on the go.
Where you can find it: http://www.lumosity.com

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Anna D. Banks, MAS, is a trainer, coach, consultant and speaker.  She works as marketing, publicity & personal branding professional to small businesses, consultants, coaches, and speakers.  If you want to create or promote your unique personal or business brand, you can learn a powerful strategy to make your business more successful, in my free report “Top 10 Tips to Get Your Business Talked about on the Radio.”   Receive your report and a free subscription to Local Celebrity Marketing Newsletter, by visiting http://www.AnnaBanks.com.

Feb
21

Magnetic Content

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Magnetic content is perhaps the most important part of making money online and creating a local celebrity profile. This is because your content can make or break your business. The better it is, the more money you will make.

So what is magnetic marketing?

Basically, it just means having content that attracts visitors. The content on many sites is simply low quality. If you are just a me-too site, you probably will not attract many people to your site.

So how do you write compelling content?

One of the first methods is to look at the content already out there about your topic. Try to find authority sites, such as Ezinearticles, Wikipedia, or popular forums. They are the most likely to have a lot of content about your subject.

Then take note of the main points being discussed. This will give you an idea of what to write about.

Pay particular attention to the questions being asked. For instance, in golf forums a lot of people might be asking how to hit the ball farther. If that’s the case, than you would probably want to give a solution to this problem.

Another idea is to read sales letters related to your topic, and see the main benefits being emphasized. This is how to know what to write about.

How do you find the answers to the questions?

Obviously you can locate them online. However, if you can tell a story about how you overcame the problem yourself, people are going to trust you more. This is why you might want to pick a topic you have knowledge of.

Telling your story gives you credibility.

Telling a personal story related to the product is always a great credibility booster. It means people can relate to you and they will feel that you know exactly what they are going through.

How should you answer the question?

In a simple and systematic way. Don’t overload them with information, and don’t just include random, disjointed tips. Instead, provide the answer in a step by step format to make it easy to follow.

Remember, the money you make is in direct proportion to the number of people you help. And the best way to help people is to first identify their problems, and then provide a clear solution.

This is what will attract people to your site.

It will also cause them to refer their friends to your site, which will make your content viral. And if your writing is really good, other webmasters will likely post your content on their site. This will give you some added referral traffic.

The bottom line is, the quality of your content will make or break your online business. If you identify the needs of your market and meet them, you will get more visitors and make more money.

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Anna D. Banks, MAS, is a trainer, coach, consultant and speaker.  She works as marketing, publicity & personal branding professional to small businesses, consultants, coaches, and speakers.  If you want to create or promote your unique personal or business brand, you can learn a powerful strategy to make your business more successful, in my free report “Top 10 Tips to Get Your Business Talked about on the Radio.”   Receive your report and a free subscription to Local Celebrity Marketing Newsletter, by visiting http://www.AnnaBanks.com.

Feb
21

What Is A Press Release

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A Press Release is a written article explaining to the media of a certain event, product, or service being newsworthy. Press Releases can be used to announce all sorts of important and media attracting content, and many people today are using press releases to announce everything that’s about to happen in their online or offline business. Using these can be extremely helpful for promoting nearly anything, and it can be extremely helpful to have some instant advertisement when using Press Releases.

The benefits of using a Press Release

One of the main benefits is the simple fact that you can easily and quickly grab the media’s attention. Whether you’re trying to get your local business or television show announced, you can easily grab their attention through a Press Release. Press releases are also very easy to write, especially if you know everything that you’d like to get announced, so you’ll find this to be quite an easy task when promoting something that you’re knowledgeable about.

Is a Press Releases needed?

A Press Release is definitely worth using because of the fact that they can help you achieve the real attention that you need from the media. If you were to be writing an ordinary article for an article directory, very few people of a high level like from the media will ever read what you wrote. With a Press Release, they are released on a website where other newsworthy information pops up. Thus, everybody who visits that site will expect only newsworthy related topics. Even if something you plan to announce isn’t news related like a tragic accident, you can still make them sound or look like it’s newsworthy with the way that you write.

Are Press Releases hard to write?

Press Releases are never difficult to write. You may need to write of a certain nature in order for it to sound really newsworthy, but if you already have an ordinary gift at writing, you will find it to be quite an easy task. The only two things you really need are basic writing skills and a good amount of knowledge of the event, product, or service being announced. A good tip is to read other Press Releases on the same topic as your future release, and then create your Press Release slightly resembling that certain style to make it sound professional.

Press Releases are one of the best ways to get your product, news, and basically anything to be read by people who are in need of a good amount of news. Plenty of people from the media are always on press release websites, so you’ll get to grab their attention very well. They can be written in all sorts of styles, but nothing is wrong with really trying to go for the technical style of writing to make it seem more professional. With Press Releases, you can easily get the attention you need quicker and faster, and without having to pay huge amounts of money for people to learn about what you have to offer.

 

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Anna D. Banks, MAS, is a trainer, coach, consultant and speaker.  She works as marketing, publicity & personal branding professional to small businesses, consultants, coaches, and speakers.  If you want to create or promote your unique personal or business brand, you can learn a powerful strategy to make your business more successful, in my free report “Top 10 Tips to Get Your Business Talked about on the Radio.”   Receive your report and a free subscription to Local Celebrity Marketing Newsletter, by visiting http://www.AnnaBanks.com.

Dec
12

Know Your Strengths—And Weaknesses

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If there’s one most common mistake that holds business owners back it’s this:

business owners try to do too much.

I don’t mean that they try to grow too fast or expand too far. I mean that they try to do too much on their own. Read More→

how-to-clear-out-your-mind-clutter-slide-1

Want to know what’s really holding you back from achieving your goals? Clutter.

I’m not talking about piles of paper on your desk or stacks of business cards you never got around to organizing—although that can be a problem, too. In this case, though, we’re talking about the clutter in your head. You know, that endless list of things that scrolls through your mind continually, and that distracts you just when you’re trying to focus. Read More→

who-holds-you-accountableWhen you have a job, your boss, coworkers and even your team rely on you to get things done in a timely manner. And when you don’t follow through, it affects them—and maybe your long-term employment options as well.

But when you work for yourself, there is no one to hold you accountable. Read More→

11896382_10207432799243310_1561290871277823241_oJohn C. Maxwell a leadership expert and bestselling author of over 70 books including the 21 Laws of Irrefutable Leadership has awarded Anna Banks his coveted Leadership Coach, Teacher and Speaker Certification, on August 10, 2015 during the JMT Live Certification Event, Orlando World Center Marriott Resort & Convention Center, Orlando, Florida.

For Banks and her clients, they know that the higher their leadership lid raises, the more they will achieve, the stronger their businesses will be and their families.  Many think they are good leaders, yet all of us need to step out to learn how we can be better leaders in our families, communities, government and businesses.

Banks has coached executives, educators and business owners on raising their leadership lid and now has an even stronger foundation to build upon and improve the lives of leaders in the New York-New Jersey Metropolitan area. Read More→

! Anna BanksAnna D. Banks has been elected Vice President of the Board of Directors for the New Jersey Chapter of National Speakers Association (NSA-NJ). Banks served a two-year term as Chapter Secretary and chair of the organization’s Public Relations Committee.

“I am honored to be elected to serve on the Executive Committee of the Board for NSA-NJ, and I look forward to the many great initiatives planned for 2015 and beyond.  NSA-NJ plays an important role in the advancement of the professional speakers in New Jersey by being a leading source for community, education and entrepreneurial business knowledge needed to be successful in the speaking profession.” said Banks.  “I am truly fortunate to work with others, on the board, who provide great mentorship and support for this critical organization

A member of NSA-NJ since 2012, Banks was sworn into her newest position by Shep Hyken, CSP, CPAE, 2014-2015 NSA National President at the NSA-NJ Annual Meeting  on Saturday, July 13, 2015 at the Hilton Garden Inn Bridgewater, 500 Promenade Blvd, Bridgewater, New Jersey.  The NSA-NJ Board of Directors oversees numerous committees and furthers the organization’s goal of advancing the speaking profession. Read More→

Online Ticketing for Mastermind Group – The 21 Irrefutable Laws of Leadership powered by Eventbrite

Irvington Library launches its celebration of 100 years of service with a workshop to grow your business with publicity, taught by Anna D. Banks. Entrepreneurs and non-profits. will leave the session with publicity ideas to use immediately.

Anna D. Banks  |  www.AnnaBanks.com

Anna D. Banks | www.AnnaBanks.com

PRLogMarch 7, 2015BLOOMFIELD, N.J.Are you a business owner or non-profit organization in Irvington, NJ?  Would you like some free publicity on the radio and local news outlets?  Then register and attend the “Its Time to Learn to Brag: How to Use Press Releases and Publicity to Grow Your Company” seminar, presented by Anna D. Banks, business coach; trainer and author of DIY Publicity Planner. The half-day seminar will be held 12:00 p.m. – 4:00 p.m., Saturday, March 21, 2015 at the Irvington Public Library, 5 Civic Square Irvington, NJ 07111.

As a long time Irvington resident I am convinced that good things do and can continue, to come out of Irvington Township. However, organizations and business must learn how to get the word out in ways that will entice people to come and take advantage of the wealth of resources.  Ray Horner Jr, Artist (www.rayhorner.com)

While many people have heard of what a press release is, they may not be quite so sure about what it is and how it can benefit their business. But make no mistake, a well-written press release can do wonders to help bring in business, along with other beneficial aspects.

“A press release is a highly effective tool in the business world,” explains Anna D. Banks. “The problem is, most people, businesses and non-profits organizations have no clue how to leverage the power behind it or just how beneficial it can be. It will be exciting to share this information with Irvington residents and businesses.”

During the workshop participants will:

•          Discover the value of publicity to your career, business or community

•          Use the media to position yourself as an expert in your industry, field or market

•          Create a professional image without feeling boastful

•          Get regular media attention

•          Create your first strategic campaign

•          Write an effective media release

In addition to the publicity and marketing workshop, the Irvington Library Centennial celebration will offer a series of programming throughout the year. The series will include financial literacy, poetry, children’s programing, and art and music programs throughout the year.  Please check the Library Website (www.irvingtonpubliclibrary.org)  for event dates and times.

About Anna D. Banks, MAS

Anna D. Banks, MAS, (http://www.AnnaBanks.com) is a business coach; trainer; author of DIY Publicity Planner and Executive Producer & talk show host of “Living Fully After 40” a weekly radio show.

Anna has more than 25 years of business, personal finance and career development experience. Anna specializes in working with Baby Boomers and others seeking to transition from employee to entrepreneur. She coaches men and women experiencing job loss through corporate downsizing, restructuring and layoffs. Assisting her clients to attract and build a professional and personal life consistent with their values is not just a goal of Anna’s, it’s her passion.

About the Irvington Public Library

The Irvington Public Library has served the community since 1915. The 33,000 square foot building it now occupies was completed in 1968. It is on Civic Square opposite Irvington High School and close to the Springfield Avenue shopping district. The building is accessible to handicapped people.

The Library has more than 180,000 books and 150 periodical titles. The non-print collection includes books on tape, electronic books, and DVDs .In 1998 the Library migrated to an automated catalog and circulation system, which has since been upgraded. The Library shares this system, called Clavis, with the Newark Public Library. Newark Public Library and Irvington Public Library honor one another’s library cards, so Irvington Public Library members may borrow from Newark libraries and vice versa.

The Library offers a variety of free programs. Children’s activities include story hour, a summer reading program, Halloween and Christmas parties, arts and crafts, bingo, and occasional special program

! Anna BanksIrvington Public Library launches its celebration of 100 years of service with Grow your Business with Publicity workshop for entrepreneurs and non-profits. Participants will leave the session with ideas you can use immediately without spending a fortune hiring an expensive P.R. firm.

Are you a business owner or non-profit organization in Irvington, NJ?  Would you like some free publicity on the radio and local news outlets?  Then register and attend the “Its Time to Learn to Brag: How to Use Press Releases and Publicity to Grow Your Company” seminar, presented by Anna D. Banks, author of DIY Publicity Planner. The half-day seminar will be held 12:00 p.m. – 4:00 p.m., Saturday, March 21, 2015 at the Irvington Public Library, 5 Civic Square Irvington, NJ 07111

As a long time Irvington resident I am convinced that good things do and can continue, to come out of Irvington Township. However, organizations and business must learn how to get the word out in ways that will entice people to come and take advantage of the wealth of resources.  Ray Horner Jr, Artist http://www.rayhorner.com Read More→

Irvington Public Library Celebration 21 March 2015 workshop poster - 768 x 977 pix

Free Press Release Tip #25

Free Press Release Tip #24